Selling in the digital age...
The importance of a well-executed campaign cannot be underestimated...
...the challenge is executing faster with greater precision using less resources and budget!
Business to Business selling has changed dramatically in the last decade, according to CEB research, buyers typically complete 57% of their process before 1st contact with a vendor. Remaining passive will not work, you must explore the market engagement options available!
Each client is on a unique journey, with varying degrees of maturity across their business operations! We apply experience gained from industrial software companies, from start-up to multi-national conglomerate, assessing where our services will offer the greatest impact in providing an exceptional outcome.
Consideration is given to the strategies available to "Contact", "Connect", "Convince", "Convert" and ultimately "Close" deals. To learn more about the planning and execution approaches we offer, please visit the Services page or the Projects page to learn more!
Buyer / Seller Challenge
With the rise of the consensus based purchase approaches and the increase of verified decision support material just an internet search away, the traditional method of selling is being seriously tested when you consider the CEB research stats.
Research suggests that 81% of trade-show attendees have buying authority…
Vendors question the cost of attending and the impact of not attending an event. This post looks at the dilemma of what approach to take? Ask; why spend money now and what’s the success criteria!
10,000+ professionals from architecture, design, and manufacturing industries are in Vegas for 3 days…
From November 13th thru 16th through workshops, presentations, and interactive galleries, we will be experiencing the Autodesk University to explore the future of making things in the digital age. If you’re attending let us know so we can connect.
featured projects showcase
With our help, you'll be able to make your company's webpage not just aesthetically appealing, but also technically sound and Google-optimized!
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